From humble beginnings great things grow. 20 years ago, we took an idea,
that the complex processes of fashion could be streamlined digitally, and ran with it.
Blood, sweat and tears among other considerable resources are poured out into fashion. To capture return on investment, the same amount of passion that goes into design must carry on to support all the stages of the product lifecycle.
We get it and we've got a passion too. We develop, distribute and support applications that make it easier to bring your products to market so you can focus on what you do best.
Our solutions and applications are at the vanguard of the retail fashion wars because we come from the trenches.
We come from fashion.
To help build and protect brands from the ground up we've amassed expertise from those who have had their feet in the mud.
Our team members come from every aspect of the industry. We are former designers, marketers, manufacturers, entrepreneurs and salesmen with experience from the field and close ties to the industry.
We're not programmers with a flair for fashion. We're industry insiders who speak your language.
We know fashion.
With over 20 years prior experience working with brands, vertically oriented retailers and single and multi-brand owners, Tom van Soest knows his stuff: “The most valuable aspect of fashion is the brand. And with a highly globalized and competitive industry brands are exposed to more risk than ever.”
In response to the communication challenges brought about by globalization and increased competition in the marketplace, Tom van Soest and Bartel Huibregtsen started iShopShape, to apply fashion specific solutions.
With expansion of retail outlets in the 1990's, we digitized drafting the retail environment with an early iteration of what would become Mockshop. Marrying CAD drawings to fabric and graphic samples soon followed as an industry standard.
As outsourcing took production to the Far East we introduced ChainReaction SOURCE, and integrated Product Lifecycle Management with communication and collaboration tools.
Most recently we've revolutionized product photography with the groundbreaking StyleShoots all-in-one photo studio that once and for all removes any need for manual processing.
Fashion has always been in flux but the retail environment now is more complicated than ever. Competitive advantage is not just up for grabs. To deliver the best solutions we must continue to innovate.
We help fashion.
We keep working to move fashion ever forward. Our initiatives and applications have been copied because they came out first. Our clients stay with us because our products allow them to work smarter and deliver the competitive advantage.
The innovation in our products doesn't come from opportunities in technology, but from demands in the fashion industry. We develop visual solutions because our clients sell a visual product.
We carry and cradle brands from the drawing board to the sales floor. So count on iShopShape to uphold the massive fashion machinery - in a smart, engaging and effective manner.
Tom van Soest